Make your business grow

Kaya Consulting proudly presents the launch of Microsoft Power BI showcase for “Customer & Growth” advanced analytics solution.   Full set of solution contains over 20 analytics scenarios to choose, a wide set of business ready scenarios to cover the operational and strategic needs of different interest groups.

 

Companies own data from different data sources, often unrealizing that they don’t use full potential of it or even if they have interest toward data analytics they are struggling what questions to ask which will benefit their business growth.

Kaya Consulting “Customer & Growth” ready to use analytics models will give quick starting platform for companies to become more data aware and start to consume the meaningful data insights.  Our analytics models will work in real time which gives for different management and operational levels a good insight over the business situation.

With Kaya Consulting “Customer & Growth” solution company can find answers to following questions and much more:

  • Track customer behaviour in real time: by which item characteristics the items are typically bought and which will be about to finish soon in the stock. Show this information conveniently on a dynamic plot and integrate actions into ordering system so that automatic notifications will be sent to the decision makers.
  • Visualize transactions as a time series and find whether there is a linear or seasonal trend. Detect buying habits in different working hours, days of week and whether it is a national holiday at the customer’s location. Make predictions about future sales based on this information.
  • Predict sales based on weather forecast, including several factors such as temperature, wind speed, rain fall, and humidity. Alert when the current sales is exceptionally high or low.
  • Segment the clients based on gender and age. Target the offers to the relevant segments. Use different advertisement channels, language style and structure for different groups. You can even experiment with one or another advertisement style randomly to figure out which one works best for a specific segment. The preferred advertisement channel can be asked in the customer feedback form.
  • Analyze performance and promotional effectiveness of campaigns. Use this information when planning new campaigns.

The solution will work whatever data sources client is using if data sources are mapped with “Customer & Growth” scenario models. The usability of the solution will also be influenced by data quality.

With the launch of Microsoft Power BI “Customer & Growth” solution comes seamless integration with MBS Dynamics AX 2012 solution data fields, which makes the set up easy for AX 2012 clients.

There is also possibility for ISV providers to use models as a part of their Microsoft Power BI embedded solutions.  Kaya Consulting “Customer & Growth” scenario models can be transferred to work with other visualization tools.

Our advanced analytics team will help you through the whole advanced analytics lifecycle from defining the strategic questions, finding the right sources of internal and external datasets to interpreting and visualizing the results in an understandable way through dashboards, alerts, reports etc., and presenting the outcome on whatever device the companies are using or are ready to use.

In case of interest please contact our analytics team analytics@kaya-consulting.com

Kaya Consulting offers advanced analytics solutions and services to build data-driven companies. We apply data mining and machine learning in use of business analytics. We offer solutions in different areas, such as retail, wholesale, finance, and manufacturing.

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